Salon Halo Logo

I designed custom lettering for this logo for Salon Halo. The goal was to reflect quality and appeal to the general beauty market without looking overly cliché. The curves and curls mimic that of flowing hair, and the Halo name was accented by wrapping the curl into a halo form. The tail in the "&" is also modified to echo the curled letterforms.

Final logo.

Sketches of ideas.

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